Clayton: Where It's Personal

Client: Clayton Hotels Agency: Publicis Dublin ACD: Pedro Gropo Copywriter: Lucy Mortell Launching Clayton's new brand platform, "Where It’s Personal", we created a campaign that showcases how Clayton Hotels make every guest's stay feel elevated. Using a camera technique that pans upwards through rooms, each scene emphasizes how Clayton goes above and beyond—it's about making every stay feel personal and memorable. The campaign captures the essence of the brand’s promise to offer more than just a room, but a stay that caters to individual needs.